Behaviors , News , Press Fast Company | Why Leaders Should Walk the Talk of their Brands In an inaugural piece for Fast Company, Scott Seton Hancock, BLVR CEO, breaks down why leaders should walk the talk of their brands. click
Behaviors , Belief Belief-Led Brand Transformation: The New Way of Brand Building In this article, we explore the newest brand-building strategy - Belief-led brand transformation. This revolutionary concept goes beyond a standard rebranding project to create a resilient legacy brands built on a strong foundation of loyal customers. It’s time to grow toward something greater. It’s time for Belief-Led Transformation. click
Behaviors Brand behaviors: Putting your belief into action The actions your brand takes will be the best source of a strong brand-customer relationship and the basis of consistent brand success WHY DO BEHAVIORS MATTER? Since behaviors are visual impressions, and we perceive about 80 percent of all impressions via sight, what you do, especially what your customers see you do, matters massively to... click
Behaviors The heart of brand success – Part 2: Brand behaviour TALK IS CHEAP You can tell a lot about a person by their behavior because who we are on a day-to-day basis is the greatest testament to what we believe. Our behaviors are what bring our beliefs to life; they are what make our convictions and ideologies known. The people we love, how we love... click
Behaviors , Belief The heart of brand success: Introduction DOES YOUR ORGANIZATION HAVE A STRONG BRAND? Welcome to this introduction to a three-part series on The Heart of Brand Success. Over the next three weeks, we’ll delve into the importance of making Brand Belief, walking the talk through Brand Behavior, and the magic of creating loyal Brand Believers. Here’s a little sneak peek of... click